Looking to the most reliable specialists helps to ensure that you're receiving the most accurate, up-to-date, and helpful search engine optimization information accessible. With that in mind, in this article we feature 20 top SEO experts and explain why they're worth following.
The Way SEO Specialists Can Help WordPress Users Before we dive to the listing, it's worth mentioning exactly what makes someone a specialist, versus someone who just happens to be all talk and no action. The people that made it on this list are specialists mainly due to the depth of expertise they have in advanced SEO, and also how they've leveraged that expertise into other complementary regions of internet marketing (which can be pretty much all of 'em).
While any search engine optimization newcomer who's been in a position to rank for a long-tail key word with low rivalry can write a blog post about how they did it (and then obviously never update it), those experts are far more advanced than that. They've dug deeper into SEO and know how to do all the dirty work which accompanies position for highly competitive keyword phrases, working with innovative tools, tailoring SEO demands for e-commerce functions, analyzing all sorts of unique sets of data, fine-tuning website code to the search engines, and even more.
Many run their own successful companies online and have helped numerous additional small business sites get more search engine traffic. Some have been dabbling in SEO since the mid-90s, back when many of us were wee nippers.
These individuals are the real deal, plus they all have the experience and reputations to back them up. Follow their updates and you'll not have to worry about getting tricked again by men and women who maintain circulating outdated or just plain wrong SEO advice online.
Aaron Wall
Aaron Wall is the founder of SEOBook, a leading SEO site that claims to offer you the number one SEO training program complete with various programs, videos, a private forum, and extra resources. The site was launched in 2003 and is known among the earliest SEO sites that's still frequently updated for the present state of the web. It focuses on supplying users advertising tips, online business tips, search investigation, and much more.
Matt Cutts
Matt Cutts is head of this Webspam team at Google. If there's just going to be one individual you'll follow for SEO news and information, Matt Cutts might also be the one since he's got the Google connection. With over 438,000 Twitter followers, he also 's one of the very influential "net celebs" to follow along and is essentially the go-to man for everything SEO. Through the years, Matt has been helping business owners and owners work on improving their search rankings by releasing hundreds of videos and sharing valuable search engine optimization advice.
Brian Dean
Brian Dean is the creator of Backlinko, a traffic production business which specializes in link building, SEO, content marketing, and conversions. He helps business owners who've been beat down by Google so they can obtain their rankings and search traffic up using specialized strategies you can't actually find anywhere else. Neil Patel has called him "the best in the company " as it comes to link building. He also provides a free newsletter full of recognized SEO and traffic tips that anybody with a website can use.
Eric Ward
Eric Ward has been a "linking strategist since the dawn of time," according to his Twitter bio. He claims to have actually kicked off the internet 's very first link building services way back in 1994 and has helped enormous sites like Amazon, PBS, and Weather.com execute successful link building campaigns. He's been a frequent contributor to Search Engine Land and ClickZ in addition to a speaker at many key industry events. He publishes a superior newsletter in LinkMoses Private, filled with linking strategies, question and answer fashion tips, customer case studies, news, and much more.
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